Post by Trade facilitator on Jul 7, 2019 22:39:48 GMT 1
Mango puree is a thick, smooth product which has been processed such that the insoluble fibrous parts of ripe mangoes (Mangifera indica) are broken up so as to be able to fit through a fine sieve. In some cases, the puree is pasteurised to increase shelf life.
The process involves washing, destoning, thermal treatment, homogenisation, de-aeration, pasteurisation and packaging. Mango purée is used as a food ingredient, primarily for juice and nectar manufacturers but also in dairy and bakery products. Mango purée can be sold as frozen or aseptic.
The purees also retain all of the juice and a large proportion of the fibrous matter naturally found in the raw fruit.
Imports Global Market for Mango Puree
The imports of mango purée continue to grow in Europe.
The largest user of mango purée in Europe is the fruit juice industry, but it has applications in other segments such as ice cream or the baby food industry as well.
Developing countries accounts for the largest share of the supply which is an avenue for investors to benefit from the economic value and financial gains of the product.
It is expected that the import of mango purée will continue to grow as a result of the increasing needs for exotic flavours by European juice and soft-drink industry.
Mango juices are more and more frequently marketed as a “superfruit” which is rich in vitamins, minerals and anti-oxidants, while it also contains an enzyme with stomach-soothing properties similar to papain found in papayas.
Buyers Requirements for Mango Puree Import
In Europe, food safety is a top priority. You should expect most buyers to request extra guarantees from you in the form of food safety and certification.
In general, your puree must be:
Fresh.
Clean - practically free of any visible foreign matter.
Free of any foreign smell and/or taste:
You should also ensure proper packaging and detailed labeling.
Target Market for Mango Puree
The Netherlands is the leading importer of mango puree in Europe so you can target the country's market for your export. Exporting quality product, consistency and having the right knowledge of exportation, can give you a large market share in Europe.
