Post by Trade Coach on Apr 25, 2017 23:31:38 GMT 1
HOW TO GET LOTS OF NEW CUSTOMERS WHO SPEND MORE OVER THEIR LIFETIME.
This is another way to earn extra income from your marketing efforts over and over again, all at little or no promotional cost, as you have spent little or no money to promote to new Customers referred to you.
Yet another cost-killing way to enroll a constant stream of new customers is to ask yourself if there is any other marketer or company out there who presently has a strong relationship with customers to whom you can sell your product or service. This is called the host-beneficiary relationship, where the other person is the host and you are the beneficiary. The product/service sold by that other company/marketer must be related (or complementary) to yours, rather than compete directly with what you sell (for instance, you sell socks, while she sells shoes). Make contact with such marketers or companies, ask them to introduce your product or service to their customers and give them lots of information on what you sell. Again, give them testimonials which attest to the quality of your product or service. However, don't forget to offer something in return: a percentage of the income you earn from each sale to any of their customers or an arrangement to help pay part of their cost of promotion will do the trick, among others. I have seen a hotel which made a deal with owners or drivers of airport taxis, to recommend the hotel to their passengers as these passengers board the taxis. In return, as soon as a typical taxi driver drops off a passenger at this hotel, the taxi driver get a gift from the hotel and is also eligible for a weekly raffle draw which enables him to win a high-end prize.
These are street-smart tips you do not have to learn at the business school. Practise them one after the other or together and over time. At the end of the day, you will be dealing with new customers who are ready to buy all year rounds.